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How should you lead a movement?
Movements that bring millions together, and sustain national relevance for decades are hard to come by. They're even more challenging to plan and predict. That's exactly what happened, and is captured with stunning detail in this book.
In Empower, Jeff Martin focuses in on four key principles that can unlock a volunteer-led movement. They were discovered from an event he founded in 2004 called Fields of Faith that was based on giving ordinary people the microphone. It's impacted and unified millions of people, thousands of volunteers, and countless organizations. Each year, over 250,000 people came together for one night in communities across the nation.
How was he able to spark this movement? How could you lead a successful movement? Empower will give you the four keys: value, simplicity, commonality, and ownership, to lead a movement of your own.